top of page
Services

Moonshine is a story-to-execution distillery. We purify your strategy, boil it to a clear story, crack the creative, and bottle it into execution that drives growth.

BRAND STRATEGY

BRAND DESIGN

CREATIVE

CMO AS A SERVICE

GTM

Clients

THESE COMPANIES
PAID FOR THIS WEBSITE

Work

SELECTED CASES

Lemonade Pet Insurance

It's Not the Big Risks You Should Worry About

TytoCare

The Clinic Has Come Home

SodaStream

Big Resolutions Don't Stick. Small Ones Do.Project Scope

Taboola - Realize+

Outfoxing the Competition

Diligent4

AI That Speaks Your Organization's Language

About Us

THIS IS US

gemini_generated_image_pkamsdpkamsdpkam_1.webp

Award winning creative director. Former creative director at McCann NY. Served as the chief creative officer responsible for the world-wide Nespresso account. Led and shaped campaigns for brands such as Nikon, Verizon, Papaya Global, MasterCard, Nice, Nature Valley, Monday and more.

Former marketing leader at Google and YouTube in New York and Tel Aviv, and Executive Director of Product Marketing & Retention at Fiverr. Co-founder of WoodSpoon, a New York–based marketplace startup. Advises startups and scale-ups on GTM strategy, storytelling, and turning customer value into focused execution. 

Brand strategist and former co-founder of Adler-Chomsky Grey, Israel’s second-largest advertising group. Worked with brands such as Waze, Taboola, SodaStream, Team8, Playtika and TytoCare . Former Brand Strategy Mentor at Google for Startups. Creator of Mossad 101, a TV series sold to Netflix, and bestselling author.

And finally, some reassuring buzzwords to end strong

Disruptiveness | Out of the box | AI | Agentic | Zeitgeist | Future-proof | Game-changing |

bottom of page